April 22

Google AdSense -How To Keep Your Account And Not Get Banned

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Google’s Adsense program is still, after all these years, a superb method to add a potentially lucrative income stream to a site. If you have just launched a site, then you face the task of sending traffic to it and monetizing it in some useful way. So then a clear choice can be Adsense as you really only need to have a good market for monetizing as well as site visitors. If you are totally new to Adsense, then you need to take care that you do not get yourself banned.

Believe it or not, but some people try to help themselves by clicking through on the ads on their sites. It would be interesting to know how many people do that because it is the fast track to losing one’s account. Google is very bright when it comes to tracking metrics, and they will know immediately if you do it. If you continually click on your own ads, then they will know it is not an accident – and then there will be trouble.

Google is pretty finicky about their Adsense because they never want anyone openly talking about their CTR’s, earnings per click and other things of that nature. The biggest concern with all of this is to never openly publish or write about the particulars of your account. Really, the only people who would ever want to show a scan of a check are those who are selling something related to Adsense.

The things you need to do and make sure you avoid are clearly spelled out and pretty easy to follow.

Tracking is of paramount importance with Adsense, and something for you to track is your click-through-rate (CTR). The point with this is if any CTR on a site moves up above the industry average which is roughly 1-5% CTR. We mention this because if all of a sudden it is very high, then that means someone, somewhere, is clicking too much on your ads. Even though it is not your fault, you still have to do something about it even if it is just letting Google know that something unusual is going on. Please do not even think you can engage in keyword stuffing and get away with it. While it’s important to maintain the keyword density of the pages on your site, you shouldn’t go ahead and start to stuff too many keywords into your pages, because that’s a sure shot way to disturb that relationship that you share with Google. If your keyword density is too high, then you could accrue negative SEO points which will not help you. If you are serious about Google Adsense, then you have to merely abide by their rules and take care of it. So, follow the rules that are laid out to you and work hard the right way, and you won’t lose your account.

Here are some new helpful hints on interactive marketing and up to date social marketing from Abigail Johnson.


Tags

advertising, marketing, online marketing


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